In this issue:

• Pilates on the Green
• Best Pilates Props
• Ich Liebe Pilates!
• The Skinny on Social Media Marketing
• The Ladder Barrel
• Exercise of the Month
• Exclusive Promotions

Bits ’n Bites

Save Some Green!
In honor of St. Patty’s Day receive FREE shipping on your favorite STOTT PILATES gear. Don’t delay, this offer won’t last long. Find out more.

Book Now and Save
The STOTT PILATES European Symposium is just around the corner. Have you registered yet? The 10% price-break ends March 13 so sign up now!

Exercise of the Month

One Leg Lift on the Stability Ball™

Targets abdominals, obliques, back extensors, and hip flexors
View the exercise of the month

Let's Socialize!

STOTT PILATES YouTube Channel Our YouTube channel is officially live! Be one of the first to subscribe and view exclusive video clips, testimonials, event videos and much more fun stuff to come.

Have Your Say!

Exclusive Promotions

Events & Tradeshows

ECA OBOW
Mar 10-13 | New York, NY

IHRSA 2011
Mar 16-19 | San Francisco, CA

View a complete list of events for 2011!

What’s New at our
Corporate Training Centers?

Toronto, ON
ISP | starts Mar 15
Advanced Matwork | Mar 22

New York, NY
Intensive Mat-Plus™ | starts Mar 25
Advanced Reformer | starts Apr 15

Denver, CO
Intensive Cadillac | starts Apr 15
ISP | starts Mar 31

See a list of upcoming workshops and courses held by our LTCs and Hosting Centers.

Newsletter Archive View previous issues of the STOTT PILATES Newsletter

Dear Friends,

Many of you are enjoying the last of the winter days and participating in your favorite winter sports – skiing, snowboarding, skating. And with Spring just around the corner, it’s time to prepare your body for the demands of warm-weather sports such as golfing and tennis. Whatever your activity of choice, maintaining overall physical fitness is the key to maximizing performance and endurance. Add Pilates to your regular sport-conditioning routine to improve strength, balance, coordination and control. Your body will look, feel and perform at its best!

Yours in good health,

Lindsay & Moira Merrithew
Co-founders, The Merrithew Health & Fitness Group

In the News

	Best Pilates Props All your favorite Pilates exercises can be made easier or more challenging with the use of even a small exercise prop. Find out which STOTT PILATES® prop is a favorite at Women’s Health magazine and see some sample exercises.
	Ich Liebe Pilates! Mind-body exercise is becoming a global phenomenon and STOTT PILATES has been taking the world by storm. For all our German readers, enjoy this interview with our co-founders Lindsay and Moira in Pilates Das Magazin.
Did you enjoy these articles? See all STOTT PILATES media coverage.

Ask the Experts!

Got a question? Get answers!

Q. I am the owner of a fitness facility with a Pilates program. I’ve been hearing a lot of buzz about social media marketing lately but am skeptical. How can social media improve my marketing efforts?

Paulina Zelazny, Communications Specialist responds:
Just to give you an idea of how huge social media has become around the world, there are over 500 million users each on Facebook and YouTube, and over 75 million on Twitter. That number continues to grow rapidly every day!

If you’re new to the world of social media it may seem overwhelming. However, as a business owner it’s important you familiarize yourself with these networking tools. They are great and inexpensive marketing vehicles with more and more large and small businesses embracing their virtues.

As an instructor or facility owner, social networking sites are a great way to create awareness, generate new leads and build a community of loyal clients. Sites such as Facebook and Twitter facilitate real-time, two-way communication with your target audience allowing you to identify and react to client needs quicker than ever. They also create a fun and casual environment for sharing information between you and your fans. Best of all, most of these are free and relatively quick and easy to set up!

So if you haven’t done so already, set up your social media account, start sharing and watch your client-base grow. If you have any questions or wish to share your social media success stories, please email us at communications@merrithew.com.

Equipment Spotlight

The Ladder Barrel

The popular STOTT PILATES Ladder Barrel uses gravity to maximize your body's potential for core strength, flexibility and mobility, all done on a wonderfully elegant apparatus.

The six secure ladder rungs, for hand or foot anchoring, facilitate varying degrees of strength and flexibility. The movable raised barrel varies the distance between the ladder and padded curved surface adjusting the body-supporting fulcrum or pivot point to accommodate different torso and leg lengths. The superior quality and design of the Ladder Barrel will provide decades-worth of challenging, full-body exercises across all planes of movement for users of all fitness levels and backgrounds.

The Ladder Barrel is a staple piece of equipment in any full-service Pilates studio and with a minimal footprint, it's also ideal for home workout spaces. This simple piece facilitates a multitude of effective exercises and satisfying stretches to keep your body looking and feeling youthful and strong.

Our Commercial Sales team can answer any questions you may have and assist you with studio layout, equipment selection and financing, plus staff training. Contact us by email at equipment@merrithew.com or call 1‑800‑910‑0001 x264 (North America) or 1‑416‑482-4050 x264 (International).

Job Board

STOTT PILATES Job Board
Visit our online Job Board for a list of Pilates instructor positions worldwide.
Facilities looking for STOTT PILATES instructors may fill out a Job Board submission form

Toronto Head Office Careers
If you’re passionate about Pilates and you’re looking for a rewarding, fun and fast-paced career, check out our available positions